In this interview with GRAND magazine, Michael Feuer discusses 21st century wellness, health and how the future is bright for Max-Wellness. Here’s an excerpt:
In 1988, low on funds but catapulted by a big idea, Michael Feuer launched OfficeMax, a brand that went on to transform the retail office supply industry and made its founder an iconic multimillionaire. OfficeMax sold in 2003 for $1.5 billion. Not bad for a man who subscribes to the motto “I’d rather be lucky than good.” Fact is, the man is both.
Michael Feuer, Photo by Roger Mastroianni
This time Michael has set his sights on changing the rules of what many believe is the trillion-dollar industry of this century. In 2010 he launched Max-Wellness, which he originally envisioned as a chain of retail health and wellness stores modeled after his OfficeMax success. Instead, Max-Wellness has become a movement led by a disruptive entrepreneur with a very big vision.
In a recent interview with GRAND, Michael described the scope of his strategy for Max-Wellness and shared some of his old-fashioned ideas about business, wellness, health care and grandchildren.